About the brand

HOKA was born out of the unwavering belief that if you ignored the doubters, brushed off the critics, and poured your heart into a wild idea, it was possible to create a shoe that let people fly down mountains.

New in Spring 2024!

February 1st, 2024 – Cielo X1 – $275

When it came to creating the new Cielo X1, we kept our foot on the gas pedal and eliminated anything that didn’t enhance the ride. This is a great shoe for road races from 10k to Marathons, for Elite and pinnacle road runners looking for every advantage on race day.

Key Features:

  • Asymmetrical Gusseted Knit Tongue provides easy entry and locked-in feel.
  • Knit Upper and Collar delivers lightweight breathability!
  • Resilient Two-Layer Peba Midsole is soft and bouncy with high energy return
  • Winged Carbon Fiber Plate delivers dynamic propulsion and stability.
  • Dynamic Cutouts for weight reduction.